In terms of talent acquisition, organizations have a powerful but sometimes overlooked resource right in front of them: their employees. As we share insights from our latest report, Employer Branding Insights 2024, let’s explore how your workforce can play a crucial role in attracting top talent. In the ever-changing world of employer branding, we’re realizing the pivotal role employees play … Read More
Solve the top three talent acquisition challenges with employer branding
A report from KPMG has found that 77 per cent of business leaders have cited talent as their biggest challenge in 2023. The specific talent challenges being faced will range from attracting the right candidates, candidate drop off, and quick quitting. Creating a strategy to address these challenges is key to retaining your people, and growing your business. One facet … Read More
Digital Recruitment Strategies For A Competitive Candidate Market
After record-high unemployment rates due to Covid-19, the Canadian job market is experiencing a surge in vacancies. The increased competition between employers means that enticing candidates to work with your organization is harder now than ever. Because a large percentage of eligible candidates are already employed and not actively seeking work, it’s important to adjust your digital recruitment strategies to … Read More
4 Things To Address For An Amazing Employer Brand
Do you know what candidates are looking for in your Employer Brand? By understanding what candidates are looking for, you can identify how to tailor your messaging and content strategy, and the best areas to focus your efforts and attention. Whether or not your organization has done anything to actively manage your Employer Brand, you already have one! And potential … Read More
Building a positive candidate experience into your recruitment process
Have you ever spent hours on a job application only to never get a response from that company? Perhaps you prepared extensively for an interview only to be met by a disinterested hiring manager who can barely remember your name. All of these small moments add up to become the candidate experience when candidates are engaging with your recruitment process. … Read More
Are you ready for ‘The Great Resignation’?
A resignation boom may be on the horizon. Here’s what employers can do to prepare, and how to bounce back if you’ve already been affected. If you’re on LinkedIn, chances are you’ve heard of the term ‘The Great Resignation’. This term refers to the increase in resignations that employers are expecting as the Covid-19 pandemic slows down. According to Anthony … Read More
The future of remote working after the pandemic
It has been a long and gruelling journey to this point, but for a lot of the western world the end of the Covid-19 pandemic is in sight. Assuming the light at the end of the tunnel is in fact an exit and not an oncoming train, many leaders are now trying to decide how their workforce should operate going … Read More
Diversity, Equity & Inclusion: 7 ways to tailor your job ad to attract a more diverse talent pool
A recent survey by the Society for Human Resource Management (SHRM) found that 57% of recruiters say their talent acquisition strategies are designed to attract diverse candidates. Like many organizations, you may be prioritizing diversity, equity and inclusion (DE&I) in 2021. A commitment to DE&I is not only the right thing to do, it’s also smart leadership and good business. … Read More
How Ethical Leadership Can Improve Your Employer Brand
Every organization wants the right person in the right job. Every person contemplating the roughly 90,000 hours they’ll be spending at work wants to be in the right job. This is why magazines such as Forbes release annual lists of the world’s best employers, and why sites like Glassdoor, where employees rate their employers, exist. If you’re going to spend a third … Read More